Use of Customer Satisfaction Index on the example of office rental services

Szczegóły
Opis

Tytuł:: Use of Customer Satisfaction Index on the example of office rental services
Autorzy:: Staszków, Michał
Data publikacji:: 2013
Wydawca:: Department of Economic and Wood Industry Management, Poznań University of Life Sciences
Słowa kluczowe:: innovation
technology park
satisfaction
loyalty
science and technology park
Język:: angielski
ISBN, ISSN:: 16403622
Linki:: https://open.icm.edu.pl/handle/123456789/7733 Link otwiera się w nowym oknie
Dostawca treści:: Repozytorium Centrum Otwartej Nauki
: Artykuł

Przejdź do źródła

Along with the development of following marketing concepts, companies operating both locally and globally, have begun to focus more on clients itself and on their needs. The use of Customer Satisfaction Index allows to specify customers needs and how satisfied they are with provided services or purchased products. Author presents in the article the concept of CSI and shows the practical application of it using an example of office space services provided by one of Polish technology parks.

Michał Staszków

Informacja

Use of Customer Satisfaction Index on the example of office rental services