Europeanization of the Balkans within an Identity-Based Framework

The process of Europeanization has been traditionally associated with an economic and political transformation, often undermining the value‑based residual effects such as the state’s or group’s acquiescence to take on a European identity. This dual nature of Europeanization is particularly important in the Balkans, where a highly established sense of self is deeply embedded in the fiber of its people. The goal of a unified Europe, and the Balkan ability or even willingness to become “European” is central to this paper’s analytical approach. A key facet of Europeanization is to create, promote and, more importantly, sustain a sense of a pan‑European identity. However, within multi‑ ethnic and conflicting environments the idea of a national identity is often irresolute, as in the case of Bosnia and Herzegovina and Kosovo. The paper tries to conceptualize the notion of Europeanization from a firmly identity‑based framework, discrediting the essentialist approach to identity formation in favor of a more constructivist model. It argues that the notion of a European identity is in fact a shared social value, rather than a tangible idea easily applicable to every situation, and with the Balkans being a particularly difficult case study. In essence, the underlying question is what does the process of Europeanization really mean and how viable is it in the context of a complex environment such as the Balkans?