Budowanie społeczności internetowej Dizajnerzy.pl z wykorzystaniem technologii Web 2.0

The article, shows the usage of Web 2.0 technology, which ease conditions for building permanent relations among Dizajnerzy.pl users. The Dizajnerzy.pl users are those who create and develop industrial design in Poland, which means designers, entrepreneurs, local government and institutions. The article points different advantages and factors, which influence on successful construction of virtual web cooperation between market diffused entities.