Tytuł pozycji:
Innowacje a kształtowanie wartości przedsiębiorstwa
Companies' development tendencies towards strategic development aimed at the innovation process have become popular in developed countries in recent years. It is reflected in business entities' abilities to undertake various types of activity at the same time (new products, new technologies, research and development, designing, project management, marketing, logistics, intellectual capital as a source of competitiveness improvement, balanced score-card in value management). The new phenomena and tendencies mentioned above require more intense in-novativeness, changes in ownership structure, national and international innovation policy, strategies, management methods, as well as the change in the way they operate on domestic and international markets. Variety and change are two most characteristic features of today's companies.