Everett Rogers’ diffusion of innovation and the possibility of its application in the dissemination of renewable energy sources

The author of the diffusion theory of innovation is Everett Rogers - an American sociologist, who in 1962 published a book entitled "Diffusions of innovations", presenting the issues related to the dissemination of a new solution within the market. The presented concept of diffusion of innovation is still current and can be applied to almost every sector that brings a new product to market.

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Opracowanie rekordu w ramach umowy 509/P-DUN/2018 ze środków MNiSW przeznaczonych na działalność upowszechniającą naukę (2018).