EFFECTIVENESS OF SMALL ENTERPRISES ACTIVITY AT THE REGIONAL SERVICES MARKET (ON THE EXAMPLE OF TRANSCARPATHIAN REGION) (Efektyvnist diialnosti malykh pidpryiemstv na rehionalnomu rynku posluh (na prykladi Zakarpatskoi oblasti))

The small enterprises' activities on the regional service's market (on the example of the Transcarpathian region) were analysed as well as features of the effective small business formation in conditions of market transformations of economy of the region. The economic and social efficiency of small enterprises on the regional market of services is assessed. Contradictions in activities of small enterprises are exposed on analysing the indices of their effectiveness.