Systemic competitiveness - new challenges for enterprises in the 21st century

The presented study notes that in the period of ongoing globalization, it is necessary to look at the new rules of building competitiveness for the enterprises. Consequently, it is reasonable to present the basic assumptions of the overall international competitiveness paradigm adapted to the challenges of modern knowledge-based economy. In this study, the author undertook a critical analysis of five models of international competitiveness and attempted to identify the basics upon which, any organization wanting to meet the demands of the changing global environment, should be based on. In the paper is to draw the attention on the necessity of deepening analysis of new factors which are dedicated to assess competitiveness of modern business systems. The organizations implementing such a business model are determined to hold leading positions in the global system, because due to the use of the multidimensional potential of capital they are capable of continuous creation of added value. According to the author the concept of creating added value with the use of CSR is very important and it requires dissemination. (original abstract)