Post Colonialism in Poland: New Markets, New Opportunities and New Cultural Imperialism

The end of Soviet communism in the Eastern Bloc can be viewed as having led those countries, Poland included, from one neo-colonial system to another. The post-colonial theory (PCT) has only very recently been utilised by international management and cross cultural management researchers. Recent PCT research however points to a growing perception that Poland, together with other Central and Eastern European countries, can be viewed as post-colonial in its interactions with the West. This paper proposes that despite PCT being utilised primarily as a theoretical framework in formerly colonised nations, a post-colonial perspective on Western business/management discourse towards Poland has merit.