Sport tourism as an opportunity for development of the local tourism economy

This article aims to identify the impact of sport events on tourism development in Torun, and the perspective indication of its usage in aspects of shaping the national and local tourism. Torun has a great potential for tourism (with its wealth of architectural monuments and diverse culture), however the creation of mass running events as a new product should be included as one of the elements of the tourism development strategy in the city. If strengthened and developed, a “sport” form of tourism can improve the attractiveness of Torun, constitute a diversified product, and as a result, become – along with cultural and business tourism – another driving force of tourism growth in the city. This is also indicative of the use of synergy and mutual benefits for the multidirectional development of urban tourism.