О лингвоаксиологическом исследовании регионального медиадискурса

The article examines linguo-axiological specificity of the regional media discoursethrough integration of functional stylistics, discourse analysis and axiological linguisticsmethods. The material for semantic and stylistic analysis includes over 2500 texts of the citynewspaper “Kuznetsky rabochy” (Novokuznetsk, Russia) since 1980 to 2014. Appeal to mediatexts of this period is tied with important changes in spiritual life of Russian society. Thesechanges were caused by perestroika, as well as by the transformation of modern personal valuesystem. According to results of the research, it is possible to conclude that the value categoryof truth is the base of the axiological sphere supra-regional component in a local edition. On thecontrary, the base of the axiological sphere regional component in local mass media performscommemorative and local historical function. This function determines semantic and stylisticfeatures of the main hypertopic (topic of a region, city) and of local historical dominants ina regional edition.