Aktywa niematerialne jako generatory wartości w spółkach notowanych na GPW

The economic reality in which companies operate today, and especially the volatility and unpredictability of the environment leads naturally to the evolution of views on the main determinants of their value. For a long time the models of generators of value were based on tangible factors. Currently, apart from the material factors they present also those that reflect the intangible sphere of a company. The aim of the paper is to present intangible assets as intangible generators of value of modern enterprises. The starting point for the implementation of a such formulated purpose was to place intangible assets subject to the evolution of views on the factors that cre-ate company value. Next, the paper focuses on the distinctive features of intan-gible assets that contribute to additional, above-average economic benefits lead-ing to the increase in company value. Conclusions are supported by the results of research conducted on companies listed on the WSE in the field of intangible value generators, in particular emphasis was put on the examination of the level to which intangible assets make up their value. The research period covered years 2009 and 2010 and the analysis was conducted with the GIFT ™ methodology.