Postrzeganie zawodu bibliotekarza: stereotypy oraz opinie użytkowników Biblioteki Wydziału Fizyki, Astronomii i Informatyki Stosowanej Uniwersytetu Jagiellońskiego

Stereotypes have been functioning in the social consciousness for many years and have become an interesting topic of scientific research. Stereotypes are universally accepted, positive or negative ideas about certain phenomena, professions, people and institutions. Usually they do not have much in common with reality but general opinions are very difficult to tone down and it is practically impossible to make them disappear completely. The article presents rules of creation of the stereotypes and conditions of their preservation. Then, the author discuses in more detail the specific stereotypes associated with libraries and librarians, and will explain the reasons of their formation. The article also presents the results of a survey carried out in November 2018 among the users of the Library of the Faculty of Physics, Astronomy and Applied Computer Science, Jagiellonian University. The main goal of the survey was to determine how students and faculty employees perceive librarians and if they know about the stereotypes of the profession. Furthermore, respondents were asked to indicate literary works in which the figure of a librarian or a library itself appear; the article contains a brief analysis of the indicated titles.