Kontekst i stereotypizacja: Ograniczanie aktywizacji stereotypu poprzez trening analitycznego przetwarzania informacji

This article explores the issue of possible ways to decrease the effects of stereotype activation by manipulating the antecedent task context. It was expected that the specific processing mode evoked and trained before measurement of the stereotype can modify the accessibility of stereotypical associations. More precisely, it was predicted that the procedure of identifying neutral words will promote the analytical processing mode, that in turn will weaken the strength of associations between the stereotypical category and the relevant traits, while procedure of classification of neutral words will enhance the tendency to activate stereotypical associations. The results corroborated the first prediction and also provided insight into the dynamics of stereotype activation.