Green Activism in the Trap of the Capitalocene. Neoliberal Environmentalism as a Privilege

The paper proposes an analysis of the ecological discourse within the times of the Capitalocene. The latter term, strongly promoted by Jason W. Moore, is a try for making sense of capitalism as a world-ecology of power. The author of the paper indicates that environmentalism has become neoliberal. It was taken over by the discourse of capitalism, which has made environmental activism a product. An important role in this process was played by surveillance capitalism described by Shoshana Zuboff. The paper puts forward a thesis that the activity of neoliberal environmental activism is designed and maintained by the capitalist structures of power, and that functioning within it is a form of privilege.