Implementation of Artificial Intelligence in Business Models of International and Ukrainian Companies

The article is devoted to topical issues of artificial intelligence research. Modern tools of generative artificial intelligence, which are used in the activities of companies, are analyzed. The level of implementation of artificial intelligence in business processes in different countries is indicated. The positive aspects of the implementation of artificial intelligence in the activities of companies have been identified. It is considered in which areas of business the use of artificial intelligence is the most common. The most common ways of using artificial intelligence in business in the world are given. There are examples of both successful and unsuccessful use of artificial intelligence in the activities of companies. The peculiarities of the implementation of artificial intelligence tools in the activities of companies are considered. One of the possible variants of the process of introducing artificial intelligence into the activities of enterprises is proposed.