Tytuł pozycji:
Konsumpcja statusowa - między praktyczną świadomością a strategicznym działaniem
Although the social and cultural aspects of consumption are well known to researchers, there is lack of agreement on a theoretical and operational definition of status consumption (particularly if we take post-modernist thinking into account). With the aim of producing a better understanding of the concept, the author undertakes to answer the following questions on the basis of the existing literature: (a) Is status consumption the same as prestige consumption?; (b) How should status consumptionbe understood - as a psychological tendency, strategic action, or as an emerging relational and cultural practice?; (c) What is the relationship between status consumption and conspicuous consumption and what types of status consumption can we currently differentiate?; (d) How is status consumption changing in today’s world (and are we witnessing its disappearance in contemporary conditions)?; (e) How is status consumption measured (i.e., what is the difference between a psycho-social and a socio-cultural approach)?