- Tytuł:
- Of Monsters, Myths and Marketing: The Case of the Loch Ness Monster
- Autorzy:
- Moir, James
- Współwytwórcy:
-
Abertay University
James Moir is a senior lecturer in sociology at the University of Abertay with a research interest in the application of discourse analysis across a range of topics. This has included an examination of the discursive constructions of tourism as visual experience, environmental sustainability and responsibility, political discourse and opinionation, and, in the volume, the Loch Ness Monster as an icon and motif of Scottishness - Data publikacji:
- 2017-06-19T09:21:54Z
- Wydawca:
- Department of Studies in Drama and Pre-1800 English Literature, University of Łódź
- Tematy:
-
Loch Ness
monster
Scotland
myth
marketing - Pokaż więcej
- Dostawca treści:
- CEJSH
Artykuł